Walt Disney Home Video and the Disney Vault: They really really tried to guilt you!
You thought you were slick, Mickey... Ah, the Disney Vault! That magical, shimmering treasure chest where Disney keeps its animated classics safe, almost like a cartoon Scrooge McDuck hoarding his golden coins. If you grew up in the '80s, '90s, or early 2000s, you’re probably familiar with the routine: Disney dangles a beloved movie in front of you for a few months, and then—whoosh—it’s gone faster than you can say, “But I haven’t finished saving my allowance yet!” Let’s take a fun stroll down memory lane and dive into the history of Walt Disney Home Video and the famous Disney Vault. Spoiler alert: it’s packed with VHS tapes, family memories, and a marketing strategy so clever it could use a villainous laugh track! The Birth of Walt Disney Home Video: “Wait, You Mean We Can Sell the Same Movie Over and Over?”